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Introduction

Phlump Gourmet Marshmallows ("we", "our", "us") is committed to protecting your privacy and personal data. This policy applies to all visitors to our website, mobile application, and customers who use our services. It explains what data we collect, how we use it, and your rights under the UK General Data Protection Regulation (UK GDPR).

1. Data We Collect

We collect information to provide and improve our services, including:

  • Identity data: name, account details.
  • Contact data: email, phone, delivery addresses.
  • Transactional data: order history, payment details (processed via Stripe).
  • Technical data: IP address, browser, device type, operating system.
  • Usage data: website/app interactions, pages visited, session duration.
  • Marketing and preferences: subscription choices, communications preferences.
2. How We Collect Your Data
  • Directly from you when placing an order, creating an account, or contacting us.
  • Automatically via cookies, Google Analytics (GA4), and app tracking.
  • Through third parties such as WooCommerce, Stripe, and delivery partners.
3. Legal Basis for Processing
  • Contract: to fulfil orders and provide services.
  • Consent: for marketing communications.
  • Legitimate interests: for analytics, service improvement, and fraud prevention.
4. How We Use Your Data
  • To process and fulfil orders via WooCommerce.
  • To communicate order updates, support queries, and notifications.
  • To provide marketing communications if opted in.
  • To analyse website/app usage using Google Analytics (GA4) for service improvements.
  • To comply with legal obligations and prevent fraud.
GDPR Rights: You can access, correct, or request deletion of your data. You can withdraw consent for marketing at any time. Contact us at [email protected].
5. Third-Party Processors
Processor Purpose Data Shared
WooCommerce Order management, account handling Name, contact info, order details
Stripe Payment processing Card info (encrypted), order amount
Royal Mail Track 24 Delivery tracking Delivery address, contact info
Google Analytics (GA4) Website and app analytics IP address, browser, device info, usage data
Other service providers Technical support, app maintenance Depends on service
6. Data Storage & Security

Data is stored securely on our servers and WooCommerce-hosted databases. Payment info is processed solely via Stripe. Mobile app data is minimal and synchronised securely using encryption. We retain data only as necessary to provide services or meet legal requirements.

Cookies & Tracking: We use cookies and Google Analytics (GA4) to enhance your experience, remember preferences, and analyse website/app usage. You can manage or disable cookies in your browser or device settings.
7. Data Flow Diagram

The following diagram illustrates how data flows between your device, our website/app, and third-party processors:

User Device
(Website/App)
WooCommerce
(Order Management)
Stripe
(Payment Processing)
User Device
Google Analytics (GA4)
(Usage Tracking)
8. Your Rights

You may:

  • Access and obtain a copy of your personal data
  • Request correction of inaccurate or incomplete data
  • Request deletion where not legally required
  • Withdraw consent for marketing at any time
  • Object to certain processing activities
  • Complain to the ICO if you believe your rights are violated
9. Children

Our website and app are not intended for children under 16. We do not knowingly collect personal data from under-16s. Any such data will be deleted promptly.

10. Intellectual Property

All content, images, designs, and branding are owned by Phlump Gourmet Marshmallows. Unauthorised use is prohibited.

11. Liability & Governing Law

Phlump Gourmet Marshmallows is not liable for indirect, incidental, or consequential losses arising from website/app use or products, except as prohibited by law. These policies are governed by UK law, and disputes fall under UK courts.

12. Policy Updates

We may update these policies to comply with legal requirements or clarify procedures. The latest version is always on this page. Review regularly for changes.